Whether you're selling vitamins, powders, or shakes, customers need to know that they can trust businesses that distribute supplements. While much of that trust comes from your brand, providing a high-quality online shopping experience is an important factor, too.
At Mollie, we provide your supplement business not just with the ability to accept online payments, but also give consumers the choice between trusted local and globally-recognised payment methods with a single integration that you can control.
What do supplement businesses do?
In the UK, supplement businesses produce and sell products that are designed to supplement the diet. These products include vitamins, minerals, herbs, and other substances that are intended to improve the health of the consumer.
Supplement businesses can sell products online in a number of ways. They can sell products through their own website, through third-party online retailers, or through both. They can also sell products through brick-and-mortar stores.
What do consumers want from supplement businesses??
When assessing customer need within the supplement industry, it’s very similar to other online industries, but there are three main themes:
1. Choice of payment methods: Customers want to be able to use their preferred payment method of choice. In fact, 49% of all online shoppers in the UK say that being offered their favourite payment method is “very important” to them. .
2. Competitive delivery charges: According to our most recent European Ecommerce Report, 61% of shoppers abandon their cart due to high delivery charges. A reduction in the cost of delivery for orders over a certain value is common practice in the supplement industry, bringing benefits for consumers (lower delivery costs) and businesses alike (higher average order value).
3. Return/refund policy: To prevent fraudulent refund requests, top online supplement retailers generally only provide refunds for items that are in sealed, unused and pristine condition. This is in line with our findings that 72% of customers want a free return option.
However, within the supplements industry, chargebacks are more common than in other industries, primarily due to the consumer’s perception of benefits to their health. What supplement businesses trading online really need is a trusted payment gateway that is flexible to their particular consumer behaviour & business model to drive growth.
What can Mollie do for you?
There’s a few main things to consider when choosing the right payment gateway for your supplement business.
Compatibility with ecommerce platforms
It’s essential that your payment service provider is able to integrate easily with your ecommerce platform. It sounds like that would be a given in the modern age, but that’s far from the case with a lot of payment providers.
At Mollie, our account set up process can be done in 10 simple steps – so you won’t need lots of technical knowledge to get started. We’ve got over 150 possible integrations that make it easy for your ecommerce platform to connect Mollie payments. But if you’re looking to integrate something specific, our payment links and developer-friendly Payment API allow your team to easily integrate Mollie’s payment services into your existing software.
Offer your customers’ preferred payment methods
Once you’ve activated your account and integrated Mollie, you can offer your customers a range of leading payment methods. We support all major ecommerce payment methods such as credit cards, PayPal, and Apple Pay. All you have to do is toggle which payment methods you want, and you can change these at any time.
Offering a wide range of payment methods is great for customers, but security should always be at the forefront of your mind when accepting payments. Robust security ensures your customers put their trust in you, and that’s why we take security extremely seriously. At Mollie, we are fully PCI-DSS level 1 certified and comply fully with the European Banking Authority’s Guidelines and more. You can rest assured that your payments are always secure.
Mollie’s user-friendly dashboard allows you to access and manage every payment your business receives anytime, anywhere, on any device.
You’re able to easily find a specific payment using built-in search filters, meaning that if any of your teams need to process a refund, they can do so at the click of a button.
Supplements that customers enjoy and find beneficial are likely to be purchased on a repeat basis. Offering a subscription service - perhaps with an added discount to encourage sign-ups - can be an effective way to provide additional convenience for customers, as well as drive increased customer lifetime revenue for your business.
Mollie’s recurring payment feature allows your ecommerce store to collect direct debit payments on a timeline that’s totally customisable depending on the needs of your business and your customers.
Multiple payment methods at low prices
Once you’ve activated your account and integrated Mollie, you can offer your customers a range of leading payment methods. We support all major ecommerce payment methods such as credit cards, PayPal, and Apple Pay. All you have to do is toggle which payment methods you want, when you want. All with no hidden fees or lock-in contracts.
The benefits of choosing Mollie as your payment service provider
At Mollie, our aim is to boost your business; we’ve been a leader in the online payments industry since 2004, helping our partners easily accept multiple payment methods, increase conversions, and drive business growth with our range of advanced features.s, which include:
Mollie provides an all-in-one solution for online businesses as well as a seamless switchover from your old service. As part of the onboarding process we will work with you to understand the product and supplements that you sell, as we may need more information on product certification and ingredients used. Your supplement ecommerce business will be able to accept payments, send invoices, and track finances all in one place. But what more can we do for you?
Save time and effort with hundreds of integrations
If you want to switch to a new payment service provider but feel locked in by your current vendor, we’ve made it easy to start with Mollie. That includes plugins and integrations for all leading ecommerce platforms, accounting software, and other tech tools that simplify doing business.
For example, we have a plugin with the accounting tool Xero, which is easily hooked up to our bank feed API. We’ll feed your payments into that, meaning that you’ll save significant time and effort, as you don’t have to feed these into two entirely different systems.
Mollie doesn’t charge for failed transactions
Successful supplement businesses will be processing a high number of orders each day, and sometimes payments fail. At Mollie, we don’t charge you for failed transactions, you’ll only ever pay for successful transactions.
Get paid quicker
As a standard, you will receive payment twice a week on Tuesday, Friday and then the first business day of the month. However, you can decide when you receive your money with Mollie, free of charge. Head to your Mollie account and choose the payout date that suits you best. Even Though most payment methods allow you to choose your own payout frequency options, some do have some limitations.
H3: Responsive, local support
In December 2021, we asked 500 SMEs what they loved and didn’t love about their current payment service provider. We found out that slow response times, inappropriate communication methods, and outstanding unresolved issues were some of the top pain points.
At Mollie, our customers are the most important thing to us which is why we have responsive, local support teams across Europe so whenever you need us we are here to help. As well as assisting you in solving any problems, we also offer guidance and insights to help you drive growth and improve what you do.
Get a head start with Mollie
If you’re a trusted supplement business in the UK then Mollie will be the key to unlocking more opportunities for growth.
We understand how important payments are to a business which is why we support you to provide an effortless online payment solution. More than 130,000 European businesses put their trust in us to provide seamless payments and in 2021 we expanded our scope to support UK businesses. If you’re looking for advanced integrations, multiple payment methods, and a conversion-optimised checkout - they are all just a click away. Get started today with our simple sign up, or if your business processes over £50,000 per month contact our sales team.