Today, we’re announcing the addition of a new payment method to Mollie’s products: gift cards. Starting today, all merchants who have an agreement with one or more of the supported gift card brands, can accept online gift card payments through Mollie.
Mollie currently supports the most used Dutch gift card brands: Nationale EntertainmentCard, Webshop Giftcard, Podium Cadeaukaart, VVV Giftcard and YourGift. If you are a licensed retailer for any of these issuers, integrating them into your checkout is as easy as turning on the payment method in your Dashboard Settings.
If you’re a retailer for multiple supported gift cards brands, using Mollie allows you to accept them all through a single integration.
Consumers who choose to pay for their purchases using gift cards, enter the card number and, if required, the PIN which is found on the card and might be hidden behind a scratch-off layer. Using gift cards, consumers can pay partial or full amounts. If there’s a remaining amount, another gift card of the same brand can be redeemed or any other activated payment method can be used.
As always, we only charge you for successful transactions. The cost of a successful gift card transaction is 0,25 EUR.
Not a licensed retailer yet? There’s a lot of advantages to it. The Dutch gift card industry saw a turnover of more than 2 billion EUR in 2014 And a 2015 report by the Dutch tourist office found that 41% of consumers spend more than the gift card’s worth when they redeemed it. Adding gift cards as a payment method also amplifies your reach in your specific market through exposure from the gift card issuer.
To use the gift card payment method, you’ll first need to enter into an agreement with one or more issuers. Payouts are handled by the issuers as well.
Click here for more information about the payment method.