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Paiements
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À propos de Mollie

Tap to Pay sur iPhone
Acceptez les paiements sans contact sur votre iPhone et l’appli Mollie
Paiements
Ressources techniques
À propos de Mollie

Tap to Pay sur iPhone
Acceptez les paiements sans contact sur votre iPhone et l’appli Mollie
Paiements
Ressources techniques
À propos de Mollie
How Mollie helped Boomba boost conversion by 28%
How Mollie helped Boomba boost conversion by 28%
How Mollie helped Boomba boost conversion by 28%
How Mollie optimized Boomba.it's payment management: +28% conversions, fewer abandoned carts, and faster checkout to support the growth of its tech e-commerce.
How Mollie optimized Boomba.it's payment management: +28% conversions, fewer abandoned carts, and faster checkout to support the growth of its tech e-commerce.
E-commerce
E-commerce
E-commerce
+28%
+28%
+28%
increase in conversions
40%
40%
40%
less time spent on admin



« With Mollie, payments are faster, and the expert, human support means we never have to go it alone. Our team was finally free to focus on growing our business. »
Marcello Del Brusco, CEO @ Boomba.it
For fast-growing Italian electronics retailer Boomba, success created a dangerous paradox: the more they sold, the more friction their outdated payment system created. By partnering with Mollie, they transformed payments from a bottleneck into a growth driver, creating a world-class checkout experience, empowering their team, and unlocking their European ambitions.
For fast-growing Italian electronics retailer Boomba, success created a dangerous paradox: the more they sold, the more friction their outdated payment system created. By partnering with Mollie, they transformed payments from a bottleneck into a growth driver, creating a world-class checkout experience, empowering their team, and unlocking their European ambitions.
For fast-growing Italian electronics retailer Boomba, success created a dangerous paradox: the more they sold, the more friction their outdated payment system created. By partnering with Mollie, they transformed payments from a bottleneck into a growth driver, creating a world-class checkout experience, empowering their team, and unlocking their European ambitions.
About Boomba
Launched in Italy in 2022, Boomba is on a mission to perfect the online electronics buying experience. The founders offer brand-new devices – from smartphones to tablets – at competitive prices, backed by rapid delivery and personalised service. With a sharp focus on both B2C and B2B sales, Boomba’s model is built for efficiency. Today, its lean team handles over €5 million in monthly transaction volume and is now working to scale across Europe.
About Boomba
Launched in Italy in 2022, Boomba is on a mission to perfect the online electronics buying experience. The founders offer brand-new devices – from smartphones to tablets – at competitive prices, backed by rapid delivery and personalised service. With a sharp focus on both B2C and B2B sales, Boomba’s model is built for efficiency. Today, its lean team handles over €5 million in monthly transaction volume and is now working to scale across Europe.
About Boomba
Launched in Italy in 2022, Boomba is on a mission to perfect the online electronics buying experience. The founders offer brand-new devices – from smartphones to tablets – at competitive prices, backed by rapid delivery and personalised service. With a sharp focus on both B2C and B2B sales, Boomba’s model is built for efficiency. Today, its lean team handles over €5 million in monthly transaction volume and is now working to scale across Europe.
The challenge
Boomba’s rapid success exposed critical weaknesses in its operational backbone. As sales volumes surged, their payment system couldn’t keep up. It resulted in:
Lost revenue: A clunky, slow checkout, especially on mobile, led directly to abandoned carts and lost conversions.
Wasted resources: Manual payment reconciliation and reporting sapped valuable team hours that they could have spent on innovation and customer service.
Increased risk: Inadequate fraud protection exposed the business to financial loss and eroded trust.
Impersonal support: When problems occurred, they were met with slow, frustrating ticket systems that didn’t understand the urgency of their business.
“We’re built for speed, so any friction is a threat to our business model,” says Marcello Del Brusco, Boomba CEO and co-founder. “These weren’t just annoyances; they were a direct threat to our bottom line and our brand promise. We were scaling, but our payments infrastructure was holding us back.”
The challenge
Boomba’s rapid success exposed critical weaknesses in its operational backbone. As sales volumes surged, their payment system couldn’t keep up. It resulted in:
Lost revenue: A clunky, slow checkout, especially on mobile, led directly to abandoned carts and lost conversions.
Wasted resources: Manual payment reconciliation and reporting sapped valuable team hours that they could have spent on innovation and customer service.
Increased risk: Inadequate fraud protection exposed the business to financial loss and eroded trust.
Impersonal support: When problems occurred, they were met with slow, frustrating ticket systems that didn’t understand the urgency of their business.
“We’re built for speed, so any friction is a threat to our business model,” says Marcello Del Brusco, Boomba CEO and co-founder. “These weren’t just annoyances; they were a direct threat to our bottom line and our brand promise. We were scaling, but our payments infrastructure was holding us back.”
The challenge
Boomba’s rapid success exposed critical weaknesses in its operational backbone. As sales volumes surged, their payment system couldn’t keep up. It resulted in:
Lost revenue: A clunky, slow checkout, especially on mobile, led directly to abandoned carts and lost conversions.
Wasted resources: Manual payment reconciliation and reporting sapped valuable team hours that they could have spent on innovation and customer service.
Increased risk: Inadequate fraud protection exposed the business to financial loss and eroded trust.
Impersonal support: When problems occurred, they were met with slow, frustrating ticket systems that didn’t understand the urgency of their business.
“We’re built for speed, so any friction is a threat to our business model,” says Marcello Del Brusco, Boomba CEO and co-founder. “These weren’t just annoyances; they were a direct threat to our bottom line and our brand promise. We were scaling, but our payments infrastructure was holding us back.”
The solution
It was time for a fundamental change. Boomba didn’t want just another payment processor; they needed a strategic payment partner built for growth. And after assessing a multitude of different payment providers, they chose Mollie.
Why Mollie? The decision rested on three key pillars:
Effortless integration & conversion: A seamless Magento 2 plugin with a high-converting checkout and all the payment methods their customers (Italian and beyond) want to use.
Local, human support: Access to dedicated payment experts in their own language, who could provide fast, intelligent solutions.
A platform for scale: Technology designed not just for today’s sales, but their future cross-border ambitions.
The transition was seamless. Boomba’s team worked with Mollie’s local experts and went live without a single minute of downtime or disruption to sales. The impact was immediate.
“With Mollie, the difference was night and day,” Marcello says. “The Mollie Dashboard gives us total clarity, payments are faster, and the expert, human support means we never have to go it alone. Our team was finally free to focus on growing our business."

The solution
It was time for a fundamental change. Boomba didn’t want just another payment processor; they needed a strategic payment partner built for growth. And after assessing a multitude of different payment providers, they chose Mollie.
Why Mollie? The decision rested on three key pillars:
Effortless integration & conversion: A seamless Magento 2 plugin with a high-converting checkout and all the payment methods their customers (Italian and beyond) want to use.
Local, human support: Access to dedicated payment experts in their own language, who could provide fast, intelligent solutions.
A platform for scale: Technology designed not just for today’s sales, but their future cross-border ambitions.
The transition was seamless. Boomba’s team worked with Mollie’s local experts and went live without a single minute of downtime or disruption to sales. The impact was immediate.
“With Mollie, the difference was night and day,” Marcello says. “The Mollie Dashboard gives us total clarity, payments are faster, and the expert, human support means we never have to go it alone. Our team was finally free to focus on growing our business."

The solution
It was time for a fundamental change. Boomba didn’t want just another payment processor; they needed a strategic payment partner built for growth. And after assessing a multitude of different payment providers, they chose Mollie.
Why Mollie? The decision rested on three key pillars:
Effortless integration & conversion: A seamless Magento 2 plugin with a high-converting checkout and all the payment methods their customers (Italian and beyond) want to use.
Local, human support: Access to dedicated payment experts in their own language, who could provide fast, intelligent solutions.
A platform for scale: Technology designed not just for today’s sales, but their future cross-border ambitions.
The transition was seamless. Boomba’s team worked with Mollie’s local experts and went live without a single minute of downtime or disruption to sales. The impact was immediate.
“With Mollie, the difference was night and day,” Marcello says. “The Mollie Dashboard gives us total clarity, payments are faster, and the expert, human support means we never have to go it alone. Our team was finally free to focus on growing our business."

The results
Since integrating Mollie, Boomba has seen transformative, data-backed results:
28% increase in conversion: A faster, more reliable, and localised checkout experience turned more browsers into buyers in the first eight weeks alone.
40% less time on admin: Automated reconciliation freed the team from manual tasks, reinvesting staff hours back into sales and strategic growth initiatives.
Higher revenue with a lean team: Boomba can now process significantly more volume without expanding its back-office team, creating a more profitable and scalable operational model.
Enhanced brand loyalty: Customers frequently praise the quick and easy payment options like Klarna and Apple Pay, strengthening Boomba’s reputation as a modern, customer-centred brand.
Total financial control: With every transaction visible in real-time on the Mollie dashboard, the leadership team has a constant, clear view of their financial health, enabling smarter, data-driven decisions.
“Mollie allows us to operate at a higher level,” Marcello confirms. “We’re scaling faster, our customers are happier, and our business is fundamentally stronger."
The results
Since integrating Mollie, Boomba has seen transformative, data-backed results:
28% increase in conversion: A faster, more reliable, and localised checkout experience turned more browsers into buyers in the first eight weeks alone.
40% less time on admin: Automated reconciliation freed the team from manual tasks, reinvesting staff hours back into sales and strategic growth initiatives.
Higher revenue with a lean team: Boomba can now process significantly more volume without expanding its back-office team, creating a more profitable and scalable operational model.
Enhanced brand loyalty: Customers frequently praise the quick and easy payment options like Klarna and Apple Pay, strengthening Boomba’s reputation as a modern, customer-centred brand.
Total financial control: With every transaction visible in real-time on the Mollie dashboard, the leadership team has a constant, clear view of their financial health, enabling smarter, data-driven decisions.
“Mollie allows us to operate at a higher level,” Marcello confirms. “We’re scaling faster, our customers are happier, and our business is fundamentally stronger."
The results
Since integrating Mollie, Boomba has seen transformative, data-backed results:
28% increase in conversion: A faster, more reliable, and localised checkout experience turned more browsers into buyers in the first eight weeks alone.
40% less time on admin: Automated reconciliation freed the team from manual tasks, reinvesting staff hours back into sales and strategic growth initiatives.
Higher revenue with a lean team: Boomba can now process significantly more volume without expanding its back-office team, creating a more profitable and scalable operational model.
Enhanced brand loyalty: Customers frequently praise the quick and easy payment options like Klarna and Apple Pay, strengthening Boomba’s reputation as a modern, customer-centred brand.
Total financial control: With every transaction visible in real-time on the Mollie dashboard, the leadership team has a constant, clear view of their financial health, enabling smarter, data-driven decisions.
“Mollie allows us to operate at a higher level,” Marcello confirms. “We’re scaling faster, our customers are happier, and our business is fundamentally stronger."
Ready for Europe
Boomba has ambitious plans to expand its product catalogue, grow its B2B division, and enter new European markets. With Mollie, they now have a partner, not just a payment platform.
“The future is about growth and innovation – more products, more markets,” says Marcello. “Mollie’s platform is constantly evolving with new payment methods, integrated financing, and advanced features. With them as our partner, we know we’re ready for that future.”
Ready to turn your payments into a growth engine? Discover what Mollie's online solution can do for your business.
Ready for Europe
Boomba has ambitious plans to expand its product catalogue, grow its B2B division, and enter new European markets. With Mollie, they now have a partner, not just a payment platform.
“The future is about growth and innovation – more products, more markets,” says Marcello. “Mollie’s platform is constantly evolving with new payment methods, integrated financing, and advanced features. With them as our partner, we know we’re ready for that future.”
Ready to turn your payments into a growth engine? Discover what Mollie's online solution can do for your business.
Ready for Europe
Boomba has ambitious plans to expand its product catalogue, grow its B2B division, and enter new European markets. With Mollie, they now have a partner, not just a payment platform.
“The future is about growth and innovation – more products, more markets,” says Marcello. “Mollie’s platform is constantly evolving with new payment methods, integrated financing, and advanced features. With them as our partner, we know we’re ready for that future.”
Ready to turn your payments into a growth engine? Discover what Mollie's online solution can do for your business.
Restez à jour
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Connectez chaque paiement. Améliorez chaque aspect de votre entreprise.
Ne manquez jamais une mise à jour. Recevez des mises à jour de produits, des actualités et des témoignages clients directement dans votre boîte de réception.
Restez à jour
Ne manquez jamais une mise à jour. Recevez des mises à jour de produits, des actualités et des témoignages clients directement dans votre boîte de réception.
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Commencez à accepter des paiements efficacement.
Augmentez la conversion et simplifiez vos finances avec la solution de paiement tout-en-un de Mollie.
Commencez à accepter des paiements efficacement.
Augmentez la conversion et simplifiez vos finances avec la solution de paiement tout-en-un de Mollie.
Commencez à accepter des paiements efficacement.
Que vous souhaitiez vous développer à l'international ou vous concentrer sur un marché spécifique, tout est possible. Mollie prend en charge tous les moyens de paiement connus, afin que vous puissiez développer votre entreprise indépendamment de l'emplacement.