Imagine walking into a store where you can only pay with cash. No digital wallets, cards, or contactless payments – frustrating, right? That's precisely how your online customers feel when their preferred payment method isn't available at checkout.
Offering the payment options your customers want is crucial for boosting conversion. In fact, we asked 10,000 consumers exactly how essential it is. The result? 91% said it was important that retailers offer their preferred payment method when shopping online.
Yet, understanding what customers want when they hit the checkout button takes time and effort. Consumer preferences evolve, with new payment methods regularly emerging and older ones falling out of favour.
Here's the thing: What works in one country might flop in another. Why? Because some markets are card-heavy and others have unique local leaders. And when you look further down the favourites list, you see even more nuance.
But, knowing the correct payment methods to offer is usually the difference between a successful sale and a lost customer.
Imagine walking into a store where you can only pay with cash. No digital wallets, cards, or contactless payments – frustrating, right? That's precisely how your online customers feel when their preferred payment method isn't available at checkout.
Offering the payment options your customers want is crucial for boosting conversion. In fact, we asked 10,000 consumers exactly how essential it is. The result? 91% said it was important that retailers offer their preferred payment method when shopping online.
Yet, understanding what customers want when they hit the checkout button takes time and effort. Consumer preferences evolve, with new payment methods regularly emerging and older ones falling out of favour.
Here's the thing: What works in one country might flop in another. Why? Because some markets are card-heavy and others have unique local leaders. And when you look further down the favourites list, you see even more nuance.
But, knowing the correct payment methods to offer is usually the difference between a successful sale and a lost customer.
Imagine walking into a store where you can only pay with cash. No digital wallets, cards, or contactless payments – frustrating, right? That's precisely how your online customers feel when their preferred payment method isn't available at checkout.
Offering the payment options your customers want is crucial for boosting conversion. In fact, we asked 10,000 consumers exactly how essential it is. The result? 91% said it was important that retailers offer their preferred payment method when shopping online.
Yet, understanding what customers want when they hit the checkout button takes time and effort. Consumer preferences evolve, with new payment methods regularly emerging and older ones falling out of favour.
Here's the thing: What works in one country might flop in another. Why? Because some markets are card-heavy and others have unique local leaders. And when you look further down the favourites list, you see even more nuance.
But, knowing the correct payment methods to offer is usually the difference between a successful sale and a lost customer.
Imagine walking into a store where you can only pay with cash. No digital wallets, cards, or contactless payments – frustrating, right? That's precisely how your online customers feel when their preferred payment method isn't available at checkout.
Offering the payment options your customers want is crucial for boosting conversion. In fact, we asked 10,000 consumers exactly how essential it is. The result? 91% said it was important that retailers offer their preferred payment method when shopping online.
Yet, understanding what customers want when they hit the checkout button takes time and effort. Consumer preferences evolve, with new payment methods regularly emerging and older ones falling out of favour.
Here's the thing: What works in one country might flop in another. Why? Because some markets are card-heavy and others have unique local leaders. And when you look further down the favourites list, you see even more nuance.
But, knowing the correct payment methods to offer is usually the difference between a successful sale and a lost customer.
