Sportigo x Surface Coach

Sportigo x Surface Coach

Sportigo x Surface Coach

How Surface Coach automated its operations and improved the client experience with Sportigo and Mollie. A three-way partnership transforming premium coaching management.

How Surface Coach automated its operations and improved the client experience with Sportigo and Mollie. A three-way partnership transforming premium coaching management.

SaaS

SaaS

SaaS

“Everything used to be manual. With the growth we’re seeing, that was no longer sustainable. We needed a reliable solution tailored to our model.”

Arnaud, Surface Coach

At Surface Coach, every session matters. One-on-one coaching, personalized tracking, tailor-made support—everything is designed to deliver tangible results. Since its creation, the brand has established itself as a premium benchmark in the world of personalized fitness, with a rapidly growing network. But scaling this growth requires more than a strong concept. It calls for reliable, agile tools that can keep up and make daily operations easier for teams.

By choosing Sportigo, Surface embraced a SaaS platform tailored for coaching studios. Scheduling, bookings, subscription management, client experience—all centralized in one tool.
To take it a step further, Sportigo relies on Mollie to embed a seamless, fully automated payment solution. The result: a simplified experience, streamlined processes, and more time to focus on what truly matters—supporting clients.

This case study highlights a triple collaboration: a fast-growing brand, a tech partner that listens, and a payment provider committed to performance.

At Surface Coach, every session matters. One-on-one coaching, personalized tracking, tailor-made support—everything is designed to deliver tangible results. Since its creation, the brand has established itself as a premium benchmark in the world of personalized fitness, with a rapidly growing network. But scaling this growth requires more than a strong concept. It calls for reliable, agile tools that can keep up and make daily operations easier for teams.

By choosing Sportigo, Surface embraced a SaaS platform tailored for coaching studios. Scheduling, bookings, subscription management, client experience—all centralized in one tool.
To take it a step further, Sportigo relies on Mollie to embed a seamless, fully automated payment solution. The result: a simplified experience, streamlined processes, and more time to focus on what truly matters—supporting clients.

This case study highlights a triple collaboration: a fast-growing brand, a tech partner that listens, and a payment provider committed to performance.

At Surface Coach, every session matters. One-on-one coaching, personalized tracking, tailor-made support—everything is designed to deliver tangible results. Since its creation, the brand has established itself as a premium benchmark in the world of personalized fitness, with a rapidly growing network. But scaling this growth requires more than a strong concept. It calls for reliable, agile tools that can keep up and make daily operations easier for teams.

By choosing Sportigo, Surface embraced a SaaS platform tailored for coaching studios. Scheduling, bookings, subscription management, client experience—all centralized in one tool.
To take it a step further, Sportigo relies on Mollie to embed a seamless, fully automated payment solution. The result: a simplified experience, streamlined processes, and more time to focus on what truly matters—supporting clients.

This case study highlights a triple collaboration: a fast-growing brand, a tech partner that listens, and a payment provider committed to performance.

Three players, one shared ambition: simplify and scale

On one side: Surface Coach, a network of premium personal training studios. No open access, no self-service machines—each client works with a dedicated coach, following a customized program with measurable results. Over ten years, Surface has built a robust model, reinforced by an internal academy to train future coaches and franchisees.

On the other: Sportigo, a SaaS solution built for sports studios. Scheduling, memberships, follow-ups, reporting, access, payments—everything is centralized in a field-tested platform, developed hand in hand with its users. Today, more than 700 clubs rely on Sportigo, all welcoming over 250,000 gym visitors via the platform.

And behind the scenes: Mollie, Sportigo’s payment partner. Thanks to its simple yet powerful tools, Surface automates recurring payments, sends personalized payment links, and smooths out the checkout process—whether online or on-site. Together, they’ve built a flexible, scalable ecosystem to support growth.

We’ve found a real synergy with Surface. Discussions are concrete and productive. We co-develop features that benefit our entire ecosystem.
– Dan, CEO of Sportigo

Three players, one shared ambition: simplify and scale

On one side: Surface Coach, a network of premium personal training studios. No open access, no self-service machines—each client works with a dedicated coach, following a customized program with measurable results. Over ten years, Surface has built a robust model, reinforced by an internal academy to train future coaches and franchisees.

On the other: Sportigo, a SaaS solution built for sports studios. Scheduling, memberships, follow-ups, reporting, access, payments—everything is centralized in a field-tested platform, developed hand in hand with its users. Today, more than 700 clubs rely on Sportigo, all welcoming over 250,000 gym visitors via the platform.

And behind the scenes: Mollie, Sportigo’s payment partner. Thanks to its simple yet powerful tools, Surface automates recurring payments, sends personalized payment links, and smooths out the checkout process—whether online or on-site. Together, they’ve built a flexible, scalable ecosystem to support growth.

We’ve found a real synergy with Surface. Discussions are concrete and productive. We co-develop features that benefit our entire ecosystem.
– Dan, CEO of Sportigo

Three players, one shared ambition: simplify and scale

On one side: Surface Coach, a network of premium personal training studios. No open access, no self-service machines—each client works with a dedicated coach, following a customized program with measurable results. Over ten years, Surface has built a robust model, reinforced by an internal academy to train future coaches and franchisees.

On the other: Sportigo, a SaaS solution built for sports studios. Scheduling, memberships, follow-ups, reporting, access, payments—everything is centralized in a field-tested platform, developed hand in hand with its users. Today, more than 700 clubs rely on Sportigo, all welcoming over 250,000 gym visitors via the platform.

And behind the scenes: Mollie, Sportigo’s payment partner. Thanks to its simple yet powerful tools, Surface automates recurring payments, sends personalized payment links, and smooths out the checkout process—whether online or on-site. Together, they’ve built a flexible, scalable ecosystem to support growth.

We’ve found a real synergy with Surface. Discussions are concrete and productive. We co-develop features that benefit our entire ecosystem.
– Dan, CEO of Sportigo

Scaling without losing control

Surface Coach needed a solution that could keep up with its expansion. With new studios opening and the franchise network growing, the limitations of their existing tools became obvious: manual scheduling, tracking packages by hand, in-person payments only, and little to no automation.

The result: studio managers overwhelmed by admin tasks, franchisees held back in their development, and valuable time lost on low-impact actions.

Surface was looking for a solution that could:

  • Centralize the management of all studios

  • Automate payment and follow-up workflows

  • Offer a better client experience (online booking, reminders, remote payment)

  • Most importantly: free up time so teams can focus on coaching

Everything used to be manual. With the growth we’re seeing, that was no longer sustainable. We needed a reliable solution tailored to our model.
– Arnaud, Surface Coach

That’s where Sportigo came in—and behind it, Mollie would prove to be a crucial lever for transformation.

Scaling without losing control

Surface Coach needed a solution that could keep up with its expansion. With new studios opening and the franchise network growing, the limitations of their existing tools became obvious: manual scheduling, tracking packages by hand, in-person payments only, and little to no automation.

The result: studio managers overwhelmed by admin tasks, franchisees held back in their development, and valuable time lost on low-impact actions.

Surface was looking for a solution that could:

  • Centralize the management of all studios

  • Automate payment and follow-up workflows

  • Offer a better client experience (online booking, reminders, remote payment)

  • Most importantly: free up time so teams can focus on coaching

Everything used to be manual. With the growth we’re seeing, that was no longer sustainable. We needed a reliable solution tailored to our model.
– Arnaud, Surface Coach

That’s where Sportigo came in—and behind it, Mollie would prove to be a crucial lever for transformation.

Scaling without losing control

Surface Coach needed a solution that could keep up with its expansion. With new studios opening and the franchise network growing, the limitations of their existing tools became obvious: manual scheduling, tracking packages by hand, in-person payments only, and little to no automation.

The result: studio managers overwhelmed by admin tasks, franchisees held back in their development, and valuable time lost on low-impact actions.

Surface was looking for a solution that could:

  • Centralize the management of all studios

  • Automate payment and follow-up workflows

  • Offer a better client experience (online booking, reminders, remote payment)

  • Most importantly: free up time so teams can focus on coaching

Everything used to be manual. With the growth we’re seeing, that was no longer sustainable. We needed a reliable solution tailored to our model.
– Arnaud, Surface Coach

That’s where Sportigo came in—and behind it, Mollie would prove to be a crucial lever for transformation.

A field-driven, long-term collaboration

When Surface met Sportigo, the connection was immediate. A shared vision, clear expectations, and a common desire to move fast—with purpose. The teams quickly entered a co-development mode: Surface shared its needs, Sportigo listened, tested, and developed. The first results didn’t take long to show.

Key adaptations included:

  • Deferred credits: For regular clients who purchase packs, an innovative system allows booking in advance even without current credit. No more missed slots or friction.

  • Coach-based scheduling: Surface needed more flexibility in managing shifts. Result: a revamped interface with drag-and-drop features and easy coach switching.

  • Smooth client app: Booking appointments, purchasing or renewing packages, receiving reminders—all done in just a few clicks, without contacting the studio.

Sportigo didn’t just implement—it adapted and anticipated. Every interaction with Surface became a lever for product improvement. The impact was twofold: a solution tailor-made for Surface, and features that benefit the broader coaching market.

This agile, hands-on approach made all the difference. For Surface, Sportigo isn’t just a vendor—it’s a growth partner.

From day one, we felt Sportigo was invested in our success. Whenever we raise an issue, they find a solution.
– Arnaud, Surface Coach

A field-driven, long-term collaboration

When Surface met Sportigo, the connection was immediate. A shared vision, clear expectations, and a common desire to move fast—with purpose. The teams quickly entered a co-development mode: Surface shared its needs, Sportigo listened, tested, and developed. The first results didn’t take long to show.

Key adaptations included:

  • Deferred credits: For regular clients who purchase packs, an innovative system allows booking in advance even without current credit. No more missed slots or friction.

  • Coach-based scheduling: Surface needed more flexibility in managing shifts. Result: a revamped interface with drag-and-drop features and easy coach switching.

  • Smooth client app: Booking appointments, purchasing or renewing packages, receiving reminders—all done in just a few clicks, without contacting the studio.

Sportigo didn’t just implement—it adapted and anticipated. Every interaction with Surface became a lever for product improvement. The impact was twofold: a solution tailor-made for Surface, and features that benefit the broader coaching market.

This agile, hands-on approach made all the difference. For Surface, Sportigo isn’t just a vendor—it’s a growth partner.

From day one, we felt Sportigo was invested in our success. Whenever we raise an issue, they find a solution.
– Arnaud, Surface Coach

A field-driven, long-term collaboration

When Surface met Sportigo, the connection was immediate. A shared vision, clear expectations, and a common desire to move fast—with purpose. The teams quickly entered a co-development mode: Surface shared its needs, Sportigo listened, tested, and developed. The first results didn’t take long to show.

Key adaptations included:

  • Deferred credits: For regular clients who purchase packs, an innovative system allows booking in advance even without current credit. No more missed slots or friction.

  • Coach-based scheduling: Surface needed more flexibility in managing shifts. Result: a revamped interface with drag-and-drop features and easy coach switching.

  • Smooth client app: Booking appointments, purchasing or renewing packages, receiving reminders—all done in just a few clicks, without contacting the studio.

Sportigo didn’t just implement—it adapted and anticipated. Every interaction with Surface became a lever for product improvement. The impact was twofold: a solution tailor-made for Surface, and features that benefit the broader coaching market.

This agile, hands-on approach made all the difference. For Surface, Sportigo isn’t just a vendor—it’s a growth partner.

From day one, we felt Sportigo was invested in our success. Whenever we raise an issue, they find a solution.
– Arnaud, Surface Coach

Payments, without friction or time wasted

At Surface, everything is designed to deliver a smooth, professional experience. Payments had to follow that same logic.

Thanks to Mollie’s integration with Sportigo, Surface automated one of the trickiest parts of managing a multi-location network: collecting payments.

No more manual transfers or follow-up emails. With Mollie:

  • Recurring payments are automated (SEPA or card, depending on the studio)

  • Clients receive a payment link when their package expires

  • Follow-up reminders are scheduled and sent at the right time

Everything is designed to give clients autonomy while maintaining a high level of support. For studio managers, it’s a huge relief. No more chasing payments at the end of the month—energy is redirected toward community building, client relationships, and local growth.

Why did Sportigo choose Mollie? For its ease of integration, the reliability of its tools—but above all, the quality of the relationship. A responsive support team, a shared mindset of continuous improvement, and a joint belief: payments should be seamless, integrated, and invisible.

For us, Mollie is the reliable payment layer—no headaches, just smooth flows.
– Dan, Sportigo

Payments, without friction or time wasted

At Surface, everything is designed to deliver a smooth, professional experience. Payments had to follow that same logic.

Thanks to Mollie’s integration with Sportigo, Surface automated one of the trickiest parts of managing a multi-location network: collecting payments.

No more manual transfers or follow-up emails. With Mollie:

  • Recurring payments are automated (SEPA or card, depending on the studio)

  • Clients receive a payment link when their package expires

  • Follow-up reminders are scheduled and sent at the right time

Everything is designed to give clients autonomy while maintaining a high level of support. For studio managers, it’s a huge relief. No more chasing payments at the end of the month—energy is redirected toward community building, client relationships, and local growth.

Why did Sportigo choose Mollie? For its ease of integration, the reliability of its tools—but above all, the quality of the relationship. A responsive support team, a shared mindset of continuous improvement, and a joint belief: payments should be seamless, integrated, and invisible.

For us, Mollie is the reliable payment layer—no headaches, just smooth flows.
– Dan, Sportigo

Payments, without friction or time wasted

At Surface, everything is designed to deliver a smooth, professional experience. Payments had to follow that same logic.

Thanks to Mollie’s integration with Sportigo, Surface automated one of the trickiest parts of managing a multi-location network: collecting payments.

No more manual transfers or follow-up emails. With Mollie:

  • Recurring payments are automated (SEPA or card, depending on the studio)

  • Clients receive a payment link when their package expires

  • Follow-up reminders are scheduled and sent at the right time

Everything is designed to give clients autonomy while maintaining a high level of support. For studio managers, it’s a huge relief. No more chasing payments at the end of the month—energy is redirected toward community building, client relationships, and local growth.

Why did Sportigo choose Mollie? For its ease of integration, the reliability of its tools—but above all, the quality of the relationship. A responsive support team, a shared mindset of continuous improvement, and a joint belief: payments should be seamless, integrated, and invisible.

For us, Mollie is the reliable payment layer—no headaches, just smooth flows.
– Dan, Sportigo

Tangible results and strong growth prospects

Since implementing Sportigo and integrating Mollie, Surface has improved efficiency across the board. Studio teams spend less time on admin, franchisees manage operations more easily, and clients enjoy a frictionless journey—from booking to payment.

Key benefits observed:

  • Saved time: Entire days freed each month thanks to automated payments, reminders, and scheduling

  • Better client experience: Booking and renewing packages online, with no hassle

  • More controlled revenue: Automated follow-ups help avoid missed payments and lost revenue

  • Sharper decision-making: Personalized reports (in progress) give franchisees access to key business metrics

For Sportigo, the collaboration with Surface was a chance to test, refine, and roll out high-value features—now available to other studios. This “field lab” approach constantly fuels product development.

Looking ahead, Surface is continuing its expansion across France, with international openings underway. Sportigo is supporting this growth phase by adapting the platform to evolving network needs. Mollie remains a stable cornerstone, providing a payment solution that can scale—no matter the size of the ambition.

Interested in discovering how Sportigo can help your gym drive growth? Visit this page.

Want to know more about Mollie’s seamless payment solutions for SaaS companies? Learn more here.

Tangible results and strong growth prospects

Since implementing Sportigo and integrating Mollie, Surface has improved efficiency across the board. Studio teams spend less time on admin, franchisees manage operations more easily, and clients enjoy a frictionless journey—from booking to payment.

Key benefits observed:

  • Saved time: Entire days freed each month thanks to automated payments, reminders, and scheduling

  • Better client experience: Booking and renewing packages online, with no hassle

  • More controlled revenue: Automated follow-ups help avoid missed payments and lost revenue

  • Sharper decision-making: Personalized reports (in progress) give franchisees access to key business metrics

For Sportigo, the collaboration with Surface was a chance to test, refine, and roll out high-value features—now available to other studios. This “field lab” approach constantly fuels product development.

Looking ahead, Surface is continuing its expansion across France, with international openings underway. Sportigo is supporting this growth phase by adapting the platform to evolving network needs. Mollie remains a stable cornerstone, providing a payment solution that can scale—no matter the size of the ambition.

Interested in discovering how Sportigo can help your gym drive growth? Visit this page.

Want to know more about Mollie’s seamless payment solutions for SaaS companies? Learn more here.

Tangible results and strong growth prospects

Since implementing Sportigo and integrating Mollie, Surface has improved efficiency across the board. Studio teams spend less time on admin, franchisees manage operations more easily, and clients enjoy a frictionless journey—from booking to payment.

Key benefits observed:

  • Saved time: Entire days freed each month thanks to automated payments, reminders, and scheduling

  • Better client experience: Booking and renewing packages online, with no hassle

  • More controlled revenue: Automated follow-ups help avoid missed payments and lost revenue

  • Sharper decision-making: Personalized reports (in progress) give franchisees access to key business metrics

For Sportigo, the collaboration with Surface was a chance to test, refine, and roll out high-value features—now available to other studios. This “field lab” approach constantly fuels product development.

Looking ahead, Surface is continuing its expansion across France, with international openings underway. Sportigo is supporting this growth phase by adapting the platform to evolving network needs. Mollie remains a stable cornerstone, providing a payment solution that can scale—no matter the size of the ambition.

Interested in discovering how Sportigo can help your gym drive growth? Visit this page.

Want to know more about Mollie’s seamless payment solutions for SaaS companies? Learn more here.

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MollieSuccesverhalenSportigo x Surface Coach
MollieSuccesverhalenSportigo x Surface Coach
MollieSuccesverhalenSportigo x Surface Coach