Together with ECC Cologne, we asked 100 German online retailers what measures they are taking in e-commerce in times of crisis. The results can now be found in the current study.

The most important results of our study at a glance

• The majority of online retailers expect consumer spending to decrease.

• The biggest challenges include high energy, logistics and purchasing costs as well as bottlenecks and failures in the supply chain.

• Strategic investments such as B. in online marketing, marketplaces and payments are still the priority for most online retailers.

• Online shops remain the means against the crisis – here there are optimizations in the areas of payments, fraud prevention and integration.