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Tap to Pay on iPhone
Accept contactless payments right on your iPhone with the Mollie app
Accept payments
Embedded payments
Grow your business
Technical resources
About Mollie
Tap to Pay on iPhone
Accept contactless payments right on your iPhone with the Mollie app
Accept payments
Embedded payments
Grow your business
Technical resources
About Mollie
Create a TikTok shop: How merchants can get started
Create a TikTok shop: How merchants can get started
Create a TikTok shop: How merchants can get started
TikTok Shopping is available in Germany – create your TikTok shop now and benefit from millions of potential buyers directly on the platform.
TikTok Shopping is available in Germany – create your TikTok shop now and benefit from millions of potential buyers directly on the platform.
May 6, 2025
Overview: Create a TikTok shop
TikTok shopping has been available in Germany since March 31, 2025
The TikTok shop can be easily set up via the TikTok Seller Center
Retailers benefit from commission-based billing with no monthly fixed costs
Products can be placed and sold directly in the content
Existing shops such as Shopify or WooCommerce can be linked
For additional traffic and control, selling via your own online shop is a good option – including Mollie Payment Checkout.
Creators, content diversity, and social ads can be used to effectively increase visibility
TikTok shopping has been available in Germany since March 31, 2025
The TikTok shop can be easily set up via the TikTok Seller Center
Retailers benefit from commission-based billing with no monthly fixed costs
Products can be placed and sold directly in the content
Existing shops such as Shopify or WooCommerce can be linked
For additional traffic and control, selling via your own online shop is a good option – including Mollie Payment Checkout.
Creators, content diversity, and social ads can be used to effectively increase visibility
TikTok shopping has been available in Germany since March 31, 2025
The TikTok shop can be easily set up via the TikTok Seller Center
Retailers benefit from commission-based billing with no monthly fixed costs
Products can be placed and sold directly in the content
Existing shops such as Shopify or WooCommerce can be linked
For additional traffic and control, selling via your own online shop is a good option – including Mollie Payment Checkout.
Creators, content diversity, and social ads can be used to effectively increase visibility
TikTok shopping has been available in Germany since March 31, 2025
The TikTok shop can be easily set up via the TikTok Seller Center
Retailers benefit from commission-based billing with no monthly fixed costs
Products can be placed and sold directly in the content
Existing shops such as Shopify or WooCommerce can be linked
For additional traffic and control, selling via your own online shop is a good option – including Mollie Payment Checkout.
Creators, content diversity, and social ads can be used to effectively increase visibility
TikTok shopping launches in Germany: What retailers need to know
TikTok shopping has been officially available in Germany since March 31, 2025. Retailers can now sell their products directly on the platform – integrated into an environment that reaches millions of potential buyers every day.
For a long time, this was only possible in markets such as the UK and the US. The question “Is TikTok Shop available in Germany?” can now be answered with a resounding yes. The rollout opens up new opportunities – especially for retailers who want to get started early and create their TikTok shop now.
Whether as direct sales or a model for TikTok shop dropshipping, having your own shop allows you to place products specifically where social commerce is happening today. TikTok shopping combines entertainment with impulse buys, making it a relevant growth channel for e-commerce via TikTok.
If you want to create a TikTok shop, you can take advantage of special opportunities on the platform: easy setup, high visibility, and direct access to your target audience.
TikTok shopping has been officially available in Germany since March 31, 2025. Retailers can now sell their products directly on the platform – integrated into an environment that reaches millions of potential buyers every day.
For a long time, this was only possible in markets such as the UK and the US. The question “Is TikTok Shop available in Germany?” can now be answered with a resounding yes. The rollout opens up new opportunities – especially for retailers who want to get started early and create their TikTok shop now.
Whether as direct sales or a model for TikTok shop dropshipping, having your own shop allows you to place products specifically where social commerce is happening today. TikTok shopping combines entertainment with impulse buys, making it a relevant growth channel for e-commerce via TikTok.
If you want to create a TikTok shop, you can take advantage of special opportunities on the platform: easy setup, high visibility, and direct access to your target audience.
TikTok shopping has been officially available in Germany since March 31, 2025. Retailers can now sell their products directly on the platform – integrated into an environment that reaches millions of potential buyers every day.
For a long time, this was only possible in markets such as the UK and the US. The question “Is TikTok Shop available in Germany?” can now be answered with a resounding yes. The rollout opens up new opportunities – especially for retailers who want to get started early and create their TikTok shop now.
Whether as direct sales or a model for TikTok shop dropshipping, having your own shop allows you to place products specifically where social commerce is happening today. TikTok shopping combines entertainment with impulse buys, making it a relevant growth channel for e-commerce via TikTok.
If you want to create a TikTok shop, you can take advantage of special opportunities on the platform: easy setup, high visibility, and direct access to your target audience.
TikTok shopping has been officially available in Germany since March 31, 2025. Retailers can now sell their products directly on the platform – integrated into an environment that reaches millions of potential buyers every day.
For a long time, this was only possible in markets such as the UK and the US. The question “Is TikTok Shop available in Germany?” can now be answered with a resounding yes. The rollout opens up new opportunities – especially for retailers who want to get started early and create their TikTok shop now.
Whether as direct sales or a model for TikTok shop dropshipping, having your own shop allows you to place products specifically where social commerce is happening today. TikTok shopping combines entertainment with impulse buys, making it a relevant growth channel for e-commerce via TikTok.
If you want to create a TikTok shop, you can take advantage of special opportunities on the platform: easy setup, high visibility, and direct access to your target audience.
How does the TikTok Seller Center work?
If you want to create a TikTok shop, you use the TikTok Seller Center – the central tool for managing the entire sales process. It serves not only as a technical platform, but also as an operational hub for TikTok shopping.
Merchants upload their products, update inventory, store legal information, and connect a bank account for payouts.
Returns, customer service, and data-driven insights also run through the system. For sellers who want to successfully operate their TikTok shop in the US, the Seller Center is the starting point – intuitive, clear, and optimized for mobile commerce.
Importantly, the platform not only offers tools, but also resources to get started, including guidelines, training, and support. If you want to focus on TikTok Shop sales in the long term, the Seller Center is a must.
If you want to create a TikTok shop, you use the TikTok Seller Center – the central tool for managing the entire sales process. It serves not only as a technical platform, but also as an operational hub for TikTok shopping.
Merchants upload their products, update inventory, store legal information, and connect a bank account for payouts.
Returns, customer service, and data-driven insights also run through the system. For sellers who want to successfully operate their TikTok shop in the US, the Seller Center is the starting point – intuitive, clear, and optimized for mobile commerce.
Importantly, the platform not only offers tools, but also resources to get started, including guidelines, training, and support. If you want to focus on TikTok Shop sales in the long term, the Seller Center is a must.
If you want to create a TikTok shop, you use the TikTok Seller Center – the central tool for managing the entire sales process. It serves not only as a technical platform, but also as an operational hub for TikTok shopping.
Merchants upload their products, update inventory, store legal information, and connect a bank account for payouts.
Returns, customer service, and data-driven insights also run through the system. For sellers who want to successfully operate their TikTok shop in the US, the Seller Center is the starting point – intuitive, clear, and optimized for mobile commerce.
Importantly, the platform not only offers tools, but also resources to get started, including guidelines, training, and support. If you want to focus on TikTok Shop sales in the long term, the Seller Center is a must.
If you want to create a TikTok shop, you use the TikTok Seller Center – the central tool for managing the entire sales process. It serves not only as a technical platform, but also as an operational hub for TikTok shopping.
Merchants upload their products, update inventory, store legal information, and connect a bank account for payouts.
Returns, customer service, and data-driven insights also run through the system. For sellers who want to successfully operate their TikTok shop in the US, the Seller Center is the starting point – intuitive, clear, and optimized for mobile commerce.
Importantly, the platform not only offers tools, but also resources to get started, including guidelines, training, and support. If you want to focus on TikTok Shop sales in the long term, the Seller Center is a must.
The TikTok Shop offers retailers the following advantages
With your own TikTok Shop, you sell exactly where attention is generated – in the feed, in Stories, and in livestreams. The advantages at a glance:
Direct sales in content
Products appear directly in the video and can be purchased immediately – without any detours.
TikTok shopping with maximum reach
Millions of active users every day. Start now to secure visibility and a head start.
Seamless checkout
Purchases are made directly in the app – mobile, fast, and without distractions.
Cost structure with an overview
No monthly fixed costs, transparent sales commissions – ideal for getting started.
Easy management
You can manage products, orders, and returns centrally in the TikTok Shop Seller Center.
Insights included
Access to all performance data – for merchants who want to strategically align their shop.
Creating a TikTok Shop means creating visibility, turning content into sales, and becoming part of a growing commerce world.
With your own TikTok Shop, you sell exactly where attention is generated – in the feed, in Stories, and in livestreams. The advantages at a glance:
Direct sales in content
Products appear directly in the video and can be purchased immediately – without any detours.
TikTok shopping with maximum reach
Millions of active users every day. Start now to secure visibility and a head start.
Seamless checkout
Purchases are made directly in the app – mobile, fast, and without distractions.
Cost structure with an overview
No monthly fixed costs, transparent sales commissions – ideal for getting started.
Easy management
You can manage products, orders, and returns centrally in the TikTok Shop Seller Center.
Insights included
Access to all performance data – for merchants who want to strategically align their shop.
Creating a TikTok Shop means creating visibility, turning content into sales, and becoming part of a growing commerce world.
With your own TikTok Shop, you sell exactly where attention is generated – in the feed, in Stories, and in livestreams. The advantages at a glance:
Direct sales in content
Products appear directly in the video and can be purchased immediately – without any detours.
TikTok shopping with maximum reach
Millions of active users every day. Start now to secure visibility and a head start.
Seamless checkout
Purchases are made directly in the app – mobile, fast, and without distractions.
Cost structure with an overview
No monthly fixed costs, transparent sales commissions – ideal for getting started.
Easy management
You can manage products, orders, and returns centrally in the TikTok Shop Seller Center.
Insights included
Access to all performance data – for merchants who want to strategically align their shop.
Creating a TikTok Shop means creating visibility, turning content into sales, and becoming part of a growing commerce world.
With your own TikTok Shop, you sell exactly where attention is generated – in the feed, in Stories, and in livestreams. The advantages at a glance:
Direct sales in content
Products appear directly in the video and can be purchased immediately – without any detours.
TikTok shopping with maximum reach
Millions of active users every day. Start now to secure visibility and a head start.
Seamless checkout
Purchases are made directly in the app – mobile, fast, and without distractions.
Cost structure with an overview
No monthly fixed costs, transparent sales commissions – ideal for getting started.
Easy management
You can manage products, orders, and returns centrally in the TikTok Shop Seller Center.
Insights included
Access to all performance data – for merchants who want to strategically align their shop.
Creating a TikTok Shop means creating visibility, turning content into sales, and becoming part of a growing commerce world.
What do I need to create a TikTok shop?
Before you can get started with TikTok shopping, there are a few requirements you need to meet. Setup is easy, but certain information and documentation are required:
TikTok account with valid business information
To access the TikTok shop, you need a registered TikTok account with business information.
Verified identity
Sole traders need valid ID. Companies must also submit proof of trade or business.
Bank
An active business account must be provided for payouts. The account name must match the information in the shop.
Legally valid email and phone number
These are used for communication and are required to activate the shop.
Return
Every order in the TikTok shop must also be able to be reversed – a clear return address is therefore mandatory.
Shop name and category
When creating your TikTok shop, you specify the name of the shop and select the industry in which you sell.
Do you meet all the requirements? Then the next step is just a few clicks away. Below, we show you how to create your TikTok shop step by step.
Before you can get started with TikTok shopping, there are a few requirements you need to meet. Setup is easy, but certain information and documentation are required:
TikTok account with valid business information
To access the TikTok shop, you need a registered TikTok account with business information.
Verified identity
Sole traders need valid ID. Companies must also submit proof of trade or business.
Bank
An active business account must be provided for payouts. The account name must match the information in the shop.
Legally valid email and phone number
These are used for communication and are required to activate the shop.
Return
Every order in the TikTok shop must also be able to be reversed – a clear return address is therefore mandatory.
Shop name and category
When creating your TikTok shop, you specify the name of the shop and select the industry in which you sell.
Do you meet all the requirements? Then the next step is just a few clicks away. Below, we show you how to create your TikTok shop step by step.
Before you can get started with TikTok shopping, there are a few requirements you need to meet. Setup is easy, but certain information and documentation are required:
TikTok account with valid business information
To access the TikTok shop, you need a registered TikTok account with business information.
Verified identity
Sole traders need valid ID. Companies must also submit proof of trade or business.
Bank
An active business account must be provided for payouts. The account name must match the information in the shop.
Legally valid email and phone number
These are used for communication and are required to activate the shop.
Return
Every order in the TikTok shop must also be able to be reversed – a clear return address is therefore mandatory.
Shop name and category
When creating your TikTok shop, you specify the name of the shop and select the industry in which you sell.
Do you meet all the requirements? Then the next step is just a few clicks away. Below, we show you how to create your TikTok shop step by step.
Before you can get started with TikTok shopping, there are a few requirements you need to meet. Setup is easy, but certain information and documentation are required:
TikTok account with valid business information
To access the TikTok shop, you need a registered TikTok account with business information.
Verified identity
Sole traders need valid ID. Companies must also submit proof of trade or business.
Bank
An active business account must be provided for payouts. The account name must match the information in the shop.
Legally valid email and phone number
These are used for communication and are required to activate the shop.
Return
Every order in the TikTok shop must also be able to be reversed – a clear return address is therefore mandatory.
Shop name and category
When creating your TikTok shop, you specify the name of the shop and select the industry in which you sell.
Do you meet all the requirements? Then the next step is just a few clicks away. Below, we show you how to create your TikTok shop step by step.
Create a TikTok shop: Instructions in 8 steps
Getting your own TikTok shop is easier than many people think. With these eight steps, you can set up your shop professionally and get started with TikTok shopping right away.
Go to the TikTok Seller Center
Start in the TikTok Seller Center and log in with your TikTok account, email address, or phone number.Select your business type
Indicate whether you are selling as an individual or a business. The platform will request different forms of verification depending on your selection.
Enter your business details
Add your address, return address, and contact details – everything your TikTok shop needs to get started.
Complete verification
Upload the required documents. Sole traders need ID, companies need official proof such as a commercial register extract.
Link your bank account
Enter your business account so that payments can be made smoothly. Make sure the names match.
Set your shop name and category
Choose a unique shop name and assign your product range to a suitable category.
Add products
Upload your products, including descriptions, prices, images, and stock levels. If you want to use Fulfilled by TikTok, store your goods with TikTok.
Set shipping settings and launch your TikTok shop
Decide how orders from your TikTok shop should be shipped. You can choose between three options:
Fulfilled by TikTok (FBT): Store your goods directly with TikTok, and the platform will also handle shipping (within the EU).
Shipping via TikTok Shop: TikTok works with DPD in Germany. You print shipping labels directly in the Seller Center and drop off the packages at DPD or have them picked up.
Shipping by merchant: You use your own TikTok-authorized logistics service provider, such as DHL or Hermes. In this case, you upload shipping labels and tracking numbers manually in the Seller Center.
Then configure the TikTok Shop checkout so that your items can be purchased directly in the app.
With these steps, your shop is ready for TikTok shopping – mobile, visible, and fully integrated.
How shipping and returns are handled
TikTok offers various shipping and return models tailored to the needs of merchants in the US who sell within the EU.
Standard shipping within the US is handled either by TikTok's logistics partner (DPD) or by your own service provider, such as FedEx or UPS. Once the package has been shipped, upload the tracking number to the TikTok Seller Center.
Returns are organized via TikTok – either automatically via the platform or manually by you, for example if the region is not covered by TikTok's partner network. In both cases, customers receive a return label or a QR code.
FBT (Fulfilled by TikTok) also offers the option of handing over storage, shipping, and returns processing entirely to TikTok. The first 90 days are free of charge, after which you pay for what you use (“pay as you go”). Returns can also be handled via FBT as an option – including compensation for loss or damage during transport.
For shipping to other EU countries – for example, to Austria – different rules apply depending on the model:
When shipping via TikTok, you can activate target markets directly in the Seller Center.
For your own shipping solutions, you must store warehouse addresses and maintain shipping guidelines for each country.
Whether return shipping or delivery – all options can be managed in the TikTok Seller Center. Important: Check regularly that your shipping data, warehouse locations, and templates are up to date, especially for cross-border shipping.
Getting your own TikTok shop is easier than many people think. With these eight steps, you can set up your shop professionally and get started with TikTok shopping right away.
Go to the TikTok Seller Center
Start in the TikTok Seller Center and log in with your TikTok account, email address, or phone number.Select your business type
Indicate whether you are selling as an individual or a business. The platform will request different forms of verification depending on your selection.
Enter your business details
Add your address, return address, and contact details – everything your TikTok shop needs to get started.
Complete verification
Upload the required documents. Sole traders need ID, companies need official proof such as a commercial register extract.
Link your bank account
Enter your business account so that payments can be made smoothly. Make sure the names match.
Set your shop name and category
Choose a unique shop name and assign your product range to a suitable category.
Add products
Upload your products, including descriptions, prices, images, and stock levels. If you want to use Fulfilled by TikTok, store your goods with TikTok.
Set shipping settings and launch your TikTok shop
Decide how orders from your TikTok shop should be shipped. You can choose between three options:
Fulfilled by TikTok (FBT): Store your goods directly with TikTok, and the platform will also handle shipping (within the EU).
Shipping via TikTok Shop: TikTok works with DPD in Germany. You print shipping labels directly in the Seller Center and drop off the packages at DPD or have them picked up.
Shipping by merchant: You use your own TikTok-authorized logistics service provider, such as DHL or Hermes. In this case, you upload shipping labels and tracking numbers manually in the Seller Center.
Then configure the TikTok Shop checkout so that your items can be purchased directly in the app.
With these steps, your shop is ready for TikTok shopping – mobile, visible, and fully integrated.
How shipping and returns are handled
TikTok offers various shipping and return models tailored to the needs of merchants in the US who sell within the EU.
Standard shipping within the US is handled either by TikTok's logistics partner (DPD) or by your own service provider, such as FedEx or UPS. Once the package has been shipped, upload the tracking number to the TikTok Seller Center.
Returns are organized via TikTok – either automatically via the platform or manually by you, for example if the region is not covered by TikTok's partner network. In both cases, customers receive a return label or a QR code.
FBT (Fulfilled by TikTok) also offers the option of handing over storage, shipping, and returns processing entirely to TikTok. The first 90 days are free of charge, after which you pay for what you use (“pay as you go”). Returns can also be handled via FBT as an option – including compensation for loss or damage during transport.
For shipping to other EU countries – for example, to Austria – different rules apply depending on the model:
When shipping via TikTok, you can activate target markets directly in the Seller Center.
For your own shipping solutions, you must store warehouse addresses and maintain shipping guidelines for each country.
Whether return shipping or delivery – all options can be managed in the TikTok Seller Center. Important: Check regularly that your shipping data, warehouse locations, and templates are up to date, especially for cross-border shipping.
Getting your own TikTok shop is easier than many people think. With these eight steps, you can set up your shop professionally and get started with TikTok shopping right away.
Go to the TikTok Seller Center
Start in the TikTok Seller Center and log in with your TikTok account, email address, or phone number.Select your business type
Indicate whether you are selling as an individual or a business. The platform will request different forms of verification depending on your selection.
Enter your business details
Add your address, return address, and contact details – everything your TikTok shop needs to get started.
Complete verification
Upload the required documents. Sole traders need ID, companies need official proof such as a commercial register extract.
Link your bank account
Enter your business account so that payments can be made smoothly. Make sure the names match.
Set your shop name and category
Choose a unique shop name and assign your product range to a suitable category.
Add products
Upload your products, including descriptions, prices, images, and stock levels. If you want to use Fulfilled by TikTok, store your goods with TikTok.
Set shipping settings and launch your TikTok shop
Decide how orders from your TikTok shop should be shipped. You can choose between three options:
Fulfilled by TikTok (FBT): Store your goods directly with TikTok, and the platform will also handle shipping (within the EU).
Shipping via TikTok Shop: TikTok works with DPD in Germany. You print shipping labels directly in the Seller Center and drop off the packages at DPD or have them picked up.
Shipping by merchant: You use your own TikTok-authorized logistics service provider, such as DHL or Hermes. In this case, you upload shipping labels and tracking numbers manually in the Seller Center.
Then configure the TikTok Shop checkout so that your items can be purchased directly in the app.
With these steps, your shop is ready for TikTok shopping – mobile, visible, and fully integrated.
How shipping and returns are handled
TikTok offers various shipping and return models tailored to the needs of merchants in the US who sell within the EU.
Standard shipping within the US is handled either by TikTok's logistics partner (DPD) or by your own service provider, such as FedEx or UPS. Once the package has been shipped, upload the tracking number to the TikTok Seller Center.
Returns are organized via TikTok – either automatically via the platform or manually by you, for example if the region is not covered by TikTok's partner network. In both cases, customers receive a return label or a QR code.
FBT (Fulfilled by TikTok) also offers the option of handing over storage, shipping, and returns processing entirely to TikTok. The first 90 days are free of charge, after which you pay for what you use (“pay as you go”). Returns can also be handled via FBT as an option – including compensation for loss or damage during transport.
For shipping to other EU countries – for example, to Austria – different rules apply depending on the model:
When shipping via TikTok, you can activate target markets directly in the Seller Center.
For your own shipping solutions, you must store warehouse addresses and maintain shipping guidelines for each country.
Whether return shipping or delivery – all options can be managed in the TikTok Seller Center. Important: Check regularly that your shipping data, warehouse locations, and templates are up to date, especially for cross-border shipping.
Getting your own TikTok shop is easier than many people think. With these eight steps, you can set up your shop professionally and get started with TikTok shopping right away.
Go to the TikTok Seller Center
Start in the TikTok Seller Center and log in with your TikTok account, email address, or phone number.Select your business type
Indicate whether you are selling as an individual or a business. The platform will request different forms of verification depending on your selection.
Enter your business details
Add your address, return address, and contact details – everything your TikTok shop needs to get started.
Complete verification
Upload the required documents. Sole traders need ID, companies need official proof such as a commercial register extract.
Link your bank account
Enter your business account so that payments can be made smoothly. Make sure the names match.
Set your shop name and category
Choose a unique shop name and assign your product range to a suitable category.
Add products
Upload your products, including descriptions, prices, images, and stock levels. If you want to use Fulfilled by TikTok, store your goods with TikTok.
Set shipping settings and launch your TikTok shop
Decide how orders from your TikTok shop should be shipped. You can choose between three options:
Fulfilled by TikTok (FBT): Store your goods directly with TikTok, and the platform will also handle shipping (within the EU).
Shipping via TikTok Shop: TikTok works with DPD in Germany. You print shipping labels directly in the Seller Center and drop off the packages at DPD or have them picked up.
Shipping by merchant: You use your own TikTok-authorized logistics service provider, such as DHL or Hermes. In this case, you upload shipping labels and tracking numbers manually in the Seller Center.
Then configure the TikTok Shop checkout so that your items can be purchased directly in the app.
With these steps, your shop is ready for TikTok shopping – mobile, visible, and fully integrated.
How shipping and returns are handled
TikTok offers various shipping and return models tailored to the needs of merchants in the US who sell within the EU.
Standard shipping within the US is handled either by TikTok's logistics partner (DPD) or by your own service provider, such as FedEx or UPS. Once the package has been shipped, upload the tracking number to the TikTok Seller Center.
Returns are organized via TikTok – either automatically via the platform or manually by you, for example if the region is not covered by TikTok's partner network. In both cases, customers receive a return label or a QR code.
FBT (Fulfilled by TikTok) also offers the option of handing over storage, shipping, and returns processing entirely to TikTok. The first 90 days are free of charge, after which you pay for what you use (“pay as you go”). Returns can also be handled via FBT as an option – including compensation for loss or damage during transport.
For shipping to other EU countries – for example, to Austria – different rules apply depending on the model:
When shipping via TikTok, you can activate target markets directly in the Seller Center.
For your own shipping solutions, you must store warehouse addresses and maintain shipping guidelines for each country.
Whether return shipping or delivery – all options can be managed in the TikTok Seller Center. Important: Check regularly that your shipping data, warehouse locations, and templates are up to date, especially for cross-border shipping.
Connect your TikTok shop with Shopify or WooCommerce: Here's how
An existing online shop can be easily connected to your TikTok shop – Shopify and WooCommerce are particularly popular. This is especially worthwhile for retailers who already have an active sales channel and want to create a TikTok shop.
Connect your existing shop
In the TikTok Seller Center or directly in the app, select “Connect partner platform.” Then log in to your shop system—for example, Shopify or WooCommerce—and authorize the connection. The product data will be automatically synchronized with TikTok.
This saves you time and effort when creating your TikTok shop and allows you to continue using your existing infrastructure efficiently.
Advantages of the connection
TikTok videos can be linked directly to products in the shop
Orders are recorded centrally in the familiar shop system
No duplicate maintenance effort for stock or prices
Whether WooCommerce & TikTok or Shopify & TikTok: with just a few clicks, your system is connected and ready for sales on TikTok. This is particularly practical for retailers who want to create their TikTok shop while retaining full control over their own shop.
Integrate payments easily
For smooth payment processing, we recommend a solution that is directly compatible with your shop.
Mollie integrates seamlessly with Shopify and WooCommerce and ensures fast, secure payment processes with high conversion rates in the background.
This turns your TikTok presence into a fully-fledged sales channel – connected to your existing setup and technically cleanly implemented.
How much does TikTok shopping cost for merchants?
There are no monthly base fees for selling through the TikTok shop. Instead, TikTok charges a commission per order, which is subject to change with 30 days' notice. In the US, where TikTok shopping has been around for longer, the initial 2 percent fee has now risen to 6 percent. If you want to save these fees, you can use an alternative strategy and seamlessly link your own online shop to TikTok.
What fees apply in Germany?
The sales commission in Germany is initially 5% of the sales price. Compared to platforms such as eBay and Amazon, this is a favorable rate. Amazon, for example, often charges 15%. A practical example:
You sell 100 pairs of sneakers at a gross price of €100 each, generating €10,000 in sales. With a commission of 5%, TikTok retains €500 and €9,500 is paid out to you.
How does the payout work?
If you sell directly via TikTok, payment processing also runs through TikTok. Merchants must register a bank account in the TikTok Seller Center. Earnings and refunds are automatically processed through this account – the commission is deducted from each payout.
Alternative strategy: sales in your own shop
Many merchants use TikTok not only for direct sales via the app, but also for targeted redirection to their online store – for example, via Shopify or WooCommerce. There, they retain full control over the payment checkout, the shopping experience, and the margin.
Mollie offers a proven solution for these shop systems to process payments reliably, quickly, and flexibly – with all common payment methods and a clear cost structure.
This allows you to add your own sales channel to your TikTok shop, strengthen your brand, and remain independent of changes to the platform and the design of your customer journey.
How retailers make their TikTok shop visible and successful
Creating a TikTok shop is not enough to be successful. It's important to make it visible. With these tips, you can give your shop a targeted boost right from the start.
1. List products comprehensively
Don't just upload bestsellers. The more items you add to your TikTok shop, the greater your reach. Niche products also benefit from the algorithm and can be displayed in the feed.
2. Publish shoppable content
Regularly create videos that show your products in use – authentic, short, and shareable. It's best to include a TikTok shop product link with every post. This creates direct buying impulses in the feed.
3. Activate creators
Influencers and content creators help build reach and trust. Start with creator partnerships via TikTok Creator Connect or approach suitable profiles directly. Native content in UGC style is ideal.
4. Vary video formats
Use different types of content, such as tutorials, unboxings, reactions, or livestreams. TikTok prefers creative diversity. This increases the chance of being featured in more feeds.
5. Use social commerce strategically
Don't rely exclusively on in-app sales. Many retailers direct users to their own online stores, for example via Shopify or WooCommerce.
With Mollie as your payment provider, you get full flexibility, high conversion rates, and all relevant payment methods.
Sign up with Mollie now with no risk. No contract, no fixed costs, no hidden fees.
6. Try live shopping
Plan live events with clear offers and promote them in advance. Especially when you're just starting out, live shopping ads help activate first-time buyers and generate real social commerce.
A successful start in TikTok shopping requires visibility, storytelling, and clear calls to action. Those who link content to commerce turn attention into real sales.
When is the TikTok shop coming to Germany?
The TikTok shop has been officially available in Germany since March 31, 2025. Since then, retailers in Germany have been able to offer their products directly via social commerce on TikTok.
How does TikTok shopping work?
TikTok shopping combines content and commerce. Products appear directly in the video and can be purchased immediately. Alternatively, retailers can simply connect their existing online store, such as Shopify or WooCommerce.
TikTok Shop: How much do retailers pay in fees?
TikTok charges a sales commission of 5% on the net sales price in Germany. Compared to platforms such as Amazon and eBay (usually 13 to 15%), this is inexpensive.
Which target group buys on TikTok?
TikTok is primarily used by digitally savvy target groups – from Gen Z to millennials, mobile, spontaneous, and content-driven.
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Simplify payments and money management
Drive revenue, reduce costs, and manage funds with Mollie.
Simplify payments and money management
Whether you want to grow internationally or focus on a specific market, everything is possible. Mollie supports all known payment methods, so you can grow your business regardless of location.
Simplify payments and money management
Drive revenue, reduce costs, and manage funds with Mollie.