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Create your own online shop: What retailers need to consider

Create your own online shop: What retailers need to consider

Create your own online shop: What retailers need to consider

Create your own online shop: What retailers need to consider

Would you like to create your own online shop and are wondering how best to go about it? Here we show you how to quickly find the right solution for your company.

Would you like to create your own online shop and are wondering how best to go about it? Here we show you how to quickly find the right solution for your company.

Ecommerce-tips

May 17, 2024

Table of contents

  1. Overview

  2. Online shop costs

  3. Create it yourself or have it created?

  4. Online shop construction kit vs. shop system

  5. What to consider?

  6. Comparison of online shop providers

  7. Payment methods in the online shop

Table of contents

  1. Overview

  2. Online shop costs

  3. Create it yourself or have it created?

  4. Online shop construction kit vs. shop system

  5. What to consider?

  6. Comparison of online shop providers

  7. Payment methods in the online shop

Table of contents

  1. Overview

  2. Online shop costs

  3. Create it yourself or have it created?

  4. Online shop construction kit vs. shop system

  5. What to consider?

  6. Comparison of online shop providers

  7. Payment methods in the online shop

Table of contents

  1. Overview

  2. Online shop costs

  3. Create it yourself or have it created?

  4. Online shop construction kit vs. shop system

  5. What to consider?

  6. Comparison of online shop providers

  7. Payment methods in the online shop

Overview: Create an online shop

  • Costs for an online shop are variable

  • Create a small online shop yourself using a modular system

  • Shop system the better choice for medium to large shops

  • Select an online shop based on your own goals

  • Via Mollie: receive online payments easily

  • Costs for an online shop are variable

  • Create a small online shop yourself using a modular system

  • Shop system the better choice for medium to large shops

  • Select an online shop based on your own goals

  • Via Mollie: receive online payments easily

  • Costs for an online shop are variable

  • Create a small online shop yourself using a modular system

  • Shop system the better choice for medium to large shops

  • Select an online shop based on your own goals

  • Via Mollie: receive online payments easily

  • Costs for an online shop are variable

  • Create a small online shop yourself using a modular system

  • Shop system the better choice for medium to large shops

  • Select an online shop based on your own goals

  • Via Mollie: receive online payments easily

Online shop costs: How much does an e-business cost?

If you want to set up your own online shop, the question of the necessary budget quickly arises. The cost of an online shop depends on a number of factors that are individual to each business. Are you running a small company that is just starting out with a few products or are you creating an extensive online shop with a connection to an existing ERP system?

The range of possible costs starts with modular systems that cost between 10 and 200 euros per month and can be set up by yourself without any prior knowledge. At the other end of the cost scale are six-figure sums, which quickly materialise if you have a comprehensive online shop created by an agency. In the following, we will therefore look at the key decision criteria so that you can find the best way to create a successful online shop for your business.

Mollie is at your side. With a simple solution for online payments - and via Mollie Capital also with uncomplicated loans.

If you want to set up your own online shop, the question of the necessary budget quickly arises. The cost of an online shop depends on a number of factors that are individual to each business. Are you running a small company that is just starting out with a few products or are you creating an extensive online shop with a connection to an existing ERP system?

The range of possible costs starts with modular systems that cost between 10 and 200 euros per month and can be set up by yourself without any prior knowledge. At the other end of the cost scale are six-figure sums, which quickly materialise if you have a comprehensive online shop created by an agency. In the following, we will therefore look at the key decision criteria so that you can find the best way to create a successful online shop for your business.

Mollie is at your side. With a simple solution for online payments - and via Mollie Capital also with uncomplicated loans.

If you want to set up your own online shop, the question of the necessary budget quickly arises. The cost of an online shop depends on a number of factors that are individual to each business. Are you running a small company that is just starting out with a few products or are you creating an extensive online shop with a connection to an existing ERP system?

The range of possible costs starts with modular systems that cost between 10 and 200 euros per month and can be set up by yourself without any prior knowledge. At the other end of the cost scale are six-figure sums, which quickly materialise if you have a comprehensive online shop created by an agency. In the following, we will therefore look at the key decision criteria so that you can find the best way to create a successful online shop for your business.

Mollie is at your side. With a simple solution for online payments - and via Mollie Capital also with uncomplicated loans.

If you want to set up your own online shop, the question of the necessary budget quickly arises. The cost of an online shop depends on a number of factors that are individual to each business. Are you running a small company that is just starting out with a few products or are you creating an extensive online shop with a connection to an existing ERP system?

The range of possible costs starts with modular systems that cost between 10 and 200 euros per month and can be set up by yourself without any prior knowledge. At the other end of the cost scale are six-figure sums, which quickly materialise if you have a comprehensive online shop created by an agency. In the following, we will therefore look at the key decision criteria so that you can find the best way to create a successful online shop for your business.

Mollie is at your side. With a simple solution for online payments - and via Mollie Capital also with uncomplicated loans.

Create it yourself or have it created?

Basically, there is an important decision to make: Do you want to and can you create your online shop yourself or would it be better to have your online shop created by an agency?

Create an online shop yourself

If you want to create your online shop yourself, you should not only have knowledge of shop software, hosting, server configuration and maintenance, but also be able to produce all the necessary content such as texts, photos and videos. If you have the necessary time and can familiarise yourself with the subject matter in depth, it can make perfect sense to create an online shop yourself. For smaller shops in particular, it is often the best solution to set up the online shop yourself.

Have an online shop created

However, without prior knowledge or interest in the subject matter, it may make sense to have your online shop created - for example by an agency or in collaboration with freelancers. In this case, choose carefully who is authorised to build your online shop. An experienced agency can set up a professional online shop that works smoothly, but also costs a lot of money quickly.

Basically, there is an important decision to make: Do you want to and can you create your online shop yourself or would it be better to have your online shop created by an agency?

Create an online shop yourself

If you want to create your online shop yourself, you should not only have knowledge of shop software, hosting, server configuration and maintenance, but also be able to produce all the necessary content such as texts, photos and videos. If you have the necessary time and can familiarise yourself with the subject matter in depth, it can make perfect sense to create an online shop yourself. For smaller shops in particular, it is often the best solution to set up the online shop yourself.

Have an online shop created

However, without prior knowledge or interest in the subject matter, it may make sense to have your online shop created - for example by an agency or in collaboration with freelancers. In this case, choose carefully who is authorised to build your online shop. An experienced agency can set up a professional online shop that works smoothly, but also costs a lot of money quickly.

Basically, there is an important decision to make: Do you want to and can you create your online shop yourself or would it be better to have your online shop created by an agency?

Create an online shop yourself

If you want to create your online shop yourself, you should not only have knowledge of shop software, hosting, server configuration and maintenance, but also be able to produce all the necessary content such as texts, photos and videos. If you have the necessary time and can familiarise yourself with the subject matter in depth, it can make perfect sense to create an online shop yourself. For smaller shops in particular, it is often the best solution to set up the online shop yourself.

Have an online shop created

However, without prior knowledge or interest in the subject matter, it may make sense to have your online shop created - for example by an agency or in collaboration with freelancers. In this case, choose carefully who is authorised to build your online shop. An experienced agency can set up a professional online shop that works smoothly, but also costs a lot of money quickly.

Basically, there is an important decision to make: Do you want to and can you create your online shop yourself or would it be better to have your online shop created by an agency?

Create an online shop yourself

If you want to create your online shop yourself, you should not only have knowledge of shop software, hosting, server configuration and maintenance, but also be able to produce all the necessary content such as texts, photos and videos. If you have the necessary time and can familiarise yourself with the subject matter in depth, it can make perfect sense to create an online shop yourself. For smaller shops in particular, it is often the best solution to set up the online shop yourself.

Have an online shop created

However, without prior knowledge or interest in the subject matter, it may make sense to have your online shop created - for example by an agency or in collaboration with freelancers. In this case, choose carefully who is authorised to build your online shop. An experienced agency can set up a professional online shop that works smoothly, but also costs a lot of money quickly.

Online shop construction kit vs. shop system

Regardless of whether you want to set to work and create your online shop yourself or have your shop created, there are two options: An online shop construction kit and an online shop system.

While you can create a functioning online shop in no time with a modular system, independent shop systems are more complex, but also offer more functions and freedom in terms of design and implementation.

Here are the most important advantages and disadvantages at a glance:

Advantages of an online shop construction kit

  • Quick start possible

  • Low initial investment

Disadvantages of online shop construction kits

  • Often only contains basic functions

  • Limited design options

Advantages of an online shop system

  • High flexibility and scalability

  • Hardly any restrictions in terms of technical possibilities

  • More individuality in terms of design and functions

Disadvantages of an online shop system

  • High initial investment or own programming knowledge required

  • More time-consuming

Regardless of whether you want to set to work and create your online shop yourself or have your shop created, there are two options: An online shop construction kit and an online shop system.

While you can create a functioning online shop in no time with a modular system, independent shop systems are more complex, but also offer more functions and freedom in terms of design and implementation.

Here are the most important advantages and disadvantages at a glance:

Advantages of an online shop construction kit

  • Quick start possible

  • Low initial investment

Disadvantages of online shop construction kits

  • Often only contains basic functions

  • Limited design options

Advantages of an online shop system

  • High flexibility and scalability

  • Hardly any restrictions in terms of technical possibilities

  • More individuality in terms of design and functions

Disadvantages of an online shop system

  • High initial investment or own programming knowledge required

  • More time-consuming

Regardless of whether you want to set to work and create your online shop yourself or have your shop created, there are two options: An online shop construction kit and an online shop system.

While you can create a functioning online shop in no time with a modular system, independent shop systems are more complex, but also offer more functions and freedom in terms of design and implementation.

Here are the most important advantages and disadvantages at a glance:

Advantages of an online shop construction kit

  • Quick start possible

  • Low initial investment

Disadvantages of online shop construction kits

  • Often only contains basic functions

  • Limited design options

Advantages of an online shop system

  • High flexibility and scalability

  • Hardly any restrictions in terms of technical possibilities

  • More individuality in terms of design and functions

Disadvantages of an online shop system

  • High initial investment or own programming knowledge required

  • More time-consuming

Regardless of whether you want to set to work and create your online shop yourself or have your shop created, there are two options: An online shop construction kit and an online shop system.

While you can create a functioning online shop in no time with a modular system, independent shop systems are more complex, but also offer more functions and freedom in terms of design and implementation.

Here are the most important advantages and disadvantages at a glance:

Advantages of an online shop construction kit

  • Quick start possible

  • Low initial investment

Disadvantages of online shop construction kits

  • Often only contains basic functions

  • Limited design options

Advantages of an online shop system

  • High flexibility and scalability

  • Hardly any restrictions in terms of technical possibilities

  • More individuality in terms of design and functions

Disadvantages of an online shop system

  • High initial investment or own programming knowledge required

  • More time-consuming

What to consider?

In addition to the costs and the initial outlay, there are other points that you should pay attention to when creating an online shop. In addition to the selection of a suitable e-commerce platform, these also include a merchandise management system, shipping software, fulfilment, payment gateway and CRM. Before you create or have your online shop created, all components of such an e-commerce ecosystem should be thought through and considered holistically.

Ultimately, it all comes down to the smooth interaction and scalability of all components. Calculate the growth of your e-commerce so that your online shop can simply grow with it.

In addition to the costs and the initial outlay, there are other points that you should pay attention to when creating an online shop. In addition to the selection of a suitable e-commerce platform, these also include a merchandise management system, shipping software, fulfilment, payment gateway and CRM. Before you create or have your online shop created, all components of such an e-commerce ecosystem should be thought through and considered holistically.

Ultimately, it all comes down to the smooth interaction and scalability of all components. Calculate the growth of your e-commerce so that your online shop can simply grow with it.

In addition to the costs and the initial outlay, there are other points that you should pay attention to when creating an online shop. In addition to the selection of a suitable e-commerce platform, these also include a merchandise management system, shipping software, fulfilment, payment gateway and CRM. Before you create or have your online shop created, all components of such an e-commerce ecosystem should be thought through and considered holistically.

Ultimately, it all comes down to the smooth interaction and scalability of all components. Calculate the growth of your e-commerce so that your online shop can simply grow with it.

In addition to the costs and the initial outlay, there are other points that you should pay attention to when creating an online shop. In addition to the selection of a suitable e-commerce platform, these also include a merchandise management system, shipping software, fulfilment, payment gateway and CRM. Before you create or have your online shop created, all components of such an e-commerce ecosystem should be thought through and considered holistically.

Ultimately, it all comes down to the smooth interaction and scalability of all components. Calculate the growth of your e-commerce so that your online shop can simply grow with it.

Onlineshop-Anbieter im Vergleich

To help you decide, we show you an overview of various online shop providers, including ratings from experte.de and forbes.com (as of May 2024).

Online shop provider with modular system

Shopify

✔ Simple setup

SSL encryption ✔ SSL encryption

✔ 14-day free trial period

✔ Receive payments via Mollie

❌ Up to 2% transaction costs per order

❌ Not all common payment methods

Rating: ⭐⭐⭐⭐ (4.2 out of 5)

Jimdo

✔ Favourable monthly price

✔ AI editor suitable for beginners

✔ Receive payments via Mollie

❌ Products can only be managed to a limited extent

Low range of functions

❌ Only suitable for small shops

Rating: ⭐⭐⭐⭐ (4.2 out of 5)

Wix

✔ Powerful editor

✔ 7+ sales channels

✔ Hundreds of design templates

✔ Receive payments via Mollie

❌ Template change not possible

❌ Rudimentary product management

Rating: ⭐⭐⭐⭐ (4.4 out of 5)

Squarespace

✔ Great design templates

✔ Import/export function

❌ Editor not intuitive

❌ Hardly any SEO options

Rating: ⭐⭐⭐⭐ (4.3 out of 5)

Online shop systems

Magento

✔ High scalability

✔ Fully customisable

✔ Numerous Magento plugins available

✔ Receive payments via Mollie

❌ Expensive setup

❌ Programming knowledge required

Rating: ⭐⭐⭐ (3.4 out of 5)

Shopware

✔ Simple setup

✔ Free of charge for small businesses

✔ High scalability

✔ Customisation via Shopware plugins

✔ Receive payments via Mollie

❌ Scaling expensive

Rating: ⭐⭐⭐⭐ (4.1 out of 5)

WooCommerce

✔ Low costs

✔ High scalability

✔ Modularly expandable through WooCommerce plugins

✔ Quick setup without programming knowledge

✔ Receive payments via Mollie

❌ Focus on the US market

❌ WooCommerce updates not aligned with plugins

Rating: ⭐⭐⭐⭐ (4.1 out of 5)

Oxid

✔ User-friendly operation

✔ Expandable via Oxid modules

✔ B2B functions

✔ Receive payments via Mollie

❌ Support subject to a fee

❌ expensive

Rating: ⭐⭐⭐⭐ (4.0 out of 5)

To help you decide, we show you an overview of various online shop providers, including ratings from experte.de and forbes.com (as of May 2024).

Online shop provider with modular system

Shopify

✔ Simple setup

SSL encryption ✔ SSL encryption

✔ 14-day free trial period

✔ Receive payments via Mollie

❌ Up to 2% transaction costs per order

❌ Not all common payment methods

Rating: ⭐⭐⭐⭐ (4.2 out of 5)

Jimdo

✔ Favourable monthly price

✔ AI editor suitable for beginners

✔ Receive payments via Mollie

❌ Products can only be managed to a limited extent

Low range of functions

❌ Only suitable for small shops

Rating: ⭐⭐⭐⭐ (4.2 out of 5)

Wix

✔ Powerful editor

✔ 7+ sales channels

✔ Hundreds of design templates

✔ Receive payments via Mollie

❌ Template change not possible

❌ Rudimentary product management

Rating: ⭐⭐⭐⭐ (4.4 out of 5)

Squarespace

✔ Great design templates

✔ Import/export function

❌ Editor not intuitive

❌ Hardly any SEO options

Rating: ⭐⭐⭐⭐ (4.3 out of 5)

Online shop systems

Magento

✔ High scalability

✔ Fully customisable

✔ Numerous Magento plugins available

✔ Receive payments via Mollie

❌ Expensive setup

❌ Programming knowledge required

Rating: ⭐⭐⭐ (3.4 out of 5)

Shopware

✔ Simple setup

✔ Free of charge for small businesses

✔ High scalability

✔ Customisation via Shopware plugins

✔ Receive payments via Mollie

❌ Scaling expensive

Rating: ⭐⭐⭐⭐ (4.1 out of 5)

WooCommerce

✔ Low costs

✔ High scalability

✔ Modularly expandable through WooCommerce plugins

✔ Quick setup without programming knowledge

✔ Receive payments via Mollie

❌ Focus on the US market

❌ WooCommerce updates not aligned with plugins

Rating: ⭐⭐⭐⭐ (4.1 out of 5)

Oxid

✔ User-friendly operation

✔ Expandable via Oxid modules

✔ B2B functions

✔ Receive payments via Mollie

❌ Support subject to a fee

❌ expensive

Rating: ⭐⭐⭐⭐ (4.0 out of 5)

To help you decide, we show you an overview of various online shop providers, including ratings from experte.de and forbes.com (as of May 2024).

Online shop provider with modular system

Shopify

✔ Simple setup

SSL encryption ✔ SSL encryption

✔ 14-day free trial period

✔ Receive payments via Mollie

❌ Up to 2% transaction costs per order

❌ Not all common payment methods

Rating: ⭐⭐⭐⭐ (4.2 out of 5)

Jimdo

✔ Favourable monthly price

✔ AI editor suitable for beginners

✔ Receive payments via Mollie

❌ Products can only be managed to a limited extent

Low range of functions

❌ Only suitable for small shops

Rating: ⭐⭐⭐⭐ (4.2 out of 5)

Wix

✔ Powerful editor

✔ 7+ sales channels

✔ Hundreds of design templates

✔ Receive payments via Mollie

❌ Template change not possible

❌ Rudimentary product management

Rating: ⭐⭐⭐⭐ (4.4 out of 5)

Squarespace

✔ Great design templates

✔ Import/export function

❌ Editor not intuitive

❌ Hardly any SEO options

Rating: ⭐⭐⭐⭐ (4.3 out of 5)

Online shop systems

Magento

✔ High scalability

✔ Fully customisable

✔ Numerous Magento plugins available

✔ Receive payments via Mollie

❌ Expensive setup

❌ Programming knowledge required

Rating: ⭐⭐⭐ (3.4 out of 5)

Shopware

✔ Simple setup

✔ Free of charge for small businesses

✔ High scalability

✔ Customisation via Shopware plugins

✔ Receive payments via Mollie

❌ Scaling expensive

Rating: ⭐⭐⭐⭐ (4.1 out of 5)

WooCommerce

✔ Low costs

✔ High scalability

✔ Modularly expandable through WooCommerce plugins

✔ Quick setup without programming knowledge

✔ Receive payments via Mollie

❌ Focus on the US market

❌ WooCommerce updates not aligned with plugins

Rating: ⭐⭐⭐⭐ (4.1 out of 5)

Oxid

✔ User-friendly operation

✔ Expandable via Oxid modules

✔ B2B functions

✔ Receive payments via Mollie

❌ Support subject to a fee

❌ expensive

Rating: ⭐⭐⭐⭐ (4.0 out of 5)

To help you decide, we show you an overview of various online shop providers, including ratings from experte.de and forbes.com (as of May 2024).

Online shop provider with modular system

Shopify

✔ Simple setup

SSL encryption ✔ SSL encryption

✔ 14-day free trial period

✔ Receive payments via Mollie

❌ Up to 2% transaction costs per order

❌ Not all common payment methods

Rating: ⭐⭐⭐⭐ (4.2 out of 5)

Jimdo

✔ Favourable monthly price

✔ AI editor suitable for beginners

✔ Receive payments via Mollie

❌ Products can only be managed to a limited extent

Low range of functions

❌ Only suitable for small shops

Rating: ⭐⭐⭐⭐ (4.2 out of 5)

Wix

✔ Powerful editor

✔ 7+ sales channels

✔ Hundreds of design templates

✔ Receive payments via Mollie

❌ Template change not possible

❌ Rudimentary product management

Rating: ⭐⭐⭐⭐ (4.4 out of 5)

Squarespace

✔ Great design templates

✔ Import/export function

❌ Editor not intuitive

❌ Hardly any SEO options

Rating: ⭐⭐⭐⭐ (4.3 out of 5)

Online shop systems

Magento

✔ High scalability

✔ Fully customisable

✔ Numerous Magento plugins available

✔ Receive payments via Mollie

❌ Expensive setup

❌ Programming knowledge required

Rating: ⭐⭐⭐ (3.4 out of 5)

Shopware

✔ Simple setup

✔ Free of charge for small businesses

✔ High scalability

✔ Customisation via Shopware plugins

✔ Receive payments via Mollie

❌ Scaling expensive

Rating: ⭐⭐⭐⭐ (4.1 out of 5)

WooCommerce

✔ Low costs

✔ High scalability

✔ Modularly expandable through WooCommerce plugins

✔ Quick setup without programming knowledge

✔ Receive payments via Mollie

❌ Focus on the US market

❌ WooCommerce updates not aligned with plugins

Rating: ⭐⭐⭐⭐ (4.1 out of 5)

Oxid

✔ User-friendly operation

✔ Expandable via Oxid modules

✔ B2B functions

✔ Receive payments via Mollie

❌ Support subject to a fee

❌ expensive

Rating: ⭐⭐⭐⭐ (4.0 out of 5)

Payment methods in the online shop

Offering the most popular payment methods in the online shop makes customers happy and avoids bounces during checkout. But which payment method is the most popular? This varies from country to country. According to the EHI study "Online Payment 2023", PayPal overtook purchase on account for the first time in Germany in 2022. According to the study, the top 5 payment methods were PayPal, purchase on account, direct debit, credit card and bank transfer.

You can offer these and many other global and local payment methods in your online shop via Mollie. With a single contract and no hidden fees.

Mollie can be integrated into numerous systems - keep this in mind when creating your online shop.

Should I create my own online shop myself or have it created?

Whether you should create your own online shop yourself or have it created depends on your knowledge. The more in-depth your knowledge of the subject matter and the more time you can devote to it, the more worthwhile it is to create an online shop yourself. Otherwise, it makes more sense to have an online shop created for you.

What do I need to consider when setting up my online shop and choosing a provider?

When choosing a provider, make sure that it fits your goals and your company. Do you have expansion plans, for example? Then the offer should be easy to scale.

How much does it cost to create your own online shop?

How much it costs to create your own online shop depends on various factors. Small online shops can be created by yourself and cost less than 100 euros per month. Large, individually developed online shops, on the other hand, can quickly run into the six-figure euro range.


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Table of contents

Table of contents

Table of contents

Overview: Create an online shop

Online shop costs: How much does an e-business cost?

Create it yourself or have it created?

Online shop construction kit vs. shop system

What to consider?

Onlineshop-Anbieter im Vergleich

Payment methods in the online shop

Should I create my own online shop myself or have it created?

Should I create my own online shop myself or have it created?

What do I need to consider when setting up my online shop and choosing a provider?

What do I need to consider when setting up my online shop and choosing a provider?

How much does it cost to create your own online shop?

How much does it cost to create your own online shop?

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B2B customer journey: definition, mapping and touchpoints

With our guidance, you can optimise all touchpoints of your B2B customer journey and increase your B2B sales sustainably. We show what you need to know about the customer journey.

May 15, 2024

MollieGrowthCreate your own online shop: What retailers need to consider
MollieGrowthCreate your own online shop: What retailers need to consider